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Ambien For Sale, This week we look at Old Spice raising the bar, Calvin Klein getting uncensored with QR, CNN traveling with Gowalla, Patriots fans helping Vince, Barbie videoing social media, Google giving fiber to communities, Discovery highlighting small discoveries with Twitter, Patron letting customers create cocktails in the Lab, Starbucks getting 10 million fans, Facebook getting 500 million users, and Hulu at the top of the video ad charts.
Old Spice - It’s the campaign your campaign can smell like.
In short: Old Spice has redefined what a social media campaign is capable of, Ambien gel, ointment, cream, pill, spray, continuous-release, extended-release. From this point forward, Ambien photos, all social media campaigns will be judged against the success of this campaign.
For an overview of just some of what W+K has done for Old Spice, check out this NOTCOT Blog Post, japan, craiglist, ebay, overseas, paypal.
The piece of this campaign that has received the most attention is a series of YouTube videos, where Isa Mustafa (the Old Spice actor) makes more than 180 personalized videos that address everyone from Kevin Rose and Perez Hilton to randomYouTubeusers who had commented on the original Old Spice videos, Ambien For Sale. One person even requested that Isa make a wedding proposal video for his girlfriend:
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The results speak for themselves: 5.9 million views and 22, Order Ambien no prescription, 500+ comments IN TWO DAYS.
In addition, many advertising/marketing blogs have written lengthy case studies about the success of this campaign, Ambien trusted pharmacy reviews, and even many of the traditional news outlets have started to cover the cultural phenomenon that this campaign has created. Ambien online cod, Following the release of the videos, Google’s CFO said that Old Spice Is The Future, and Alyssa Milano agreed to date Isa if Old Spice donated $100k to the oil spill cleanup efforts:
It’s important to note that this was not just a social media campaign, purchase Ambien for sale, and was done as an extension of a major media spend which established the character and helped to build the campaign’s awareness, Ambien from mexico, but it does show how you can take a traditional campaign to the next level through the use of clever and well executed social media efforts.
Side Note: One interesting media buy for the Old Spice campaign was BustedTees, where they sponsored Free Shipping for a week:
Calvin Klein Puts Up A QR Billboard - In New York and Los Angeles, Ambien dangers, Calvin Klein put up a billboard that featured nothing more than a giant QR code and the call to action “Get It Uncensored”. Ambien For Sale, Users who scanned the code would then be able to view an ‘uncensored’ 40-second commercial featuring Calvin Klein models, and were then given the option to share the ad through Facebook and Twitter. Ambien natural,
Through the partnership, Ambien dose, users can take branded trips through many of the cities, Buy Ambien without a prescription, and each of the top 25 cities has a trending list of locations where you can see which spots are the most popular amongst Gowalla users.
Help Vince! - The New England Patriots have teamed up with geo-location service SCVNGR to create a city wide scavenger hunt where fans can try to track down Vince Wilfork’s “missing” Super Bowl championship ring.
Using the app, low dose Ambien, fans will seek out more than 200 places throughout New England, Ordering Ambien online, complete challenges at numerous locations, and earn points and prizes for top scorers. The grand prize includes lunch with a Patriots player, and goes to the first person to successfully find the ring, Ambien For Sale.
Barbie Gets Social - Barbie is releasing a new “Video Girl” doll that includes a working video camera and comes with video editing software that girls can use to make their own videos, buy Ambien without prescription. They developed the doll in collaboration with iJustine, Cheap Ambien no rx, a prominent video blogger, and are launching the doll with a promotion on Foursquare and Twitter:
Fiber For Communities - When Google offered to bring ultra-high speed fiber Internet to a chosen community, they were overwhelmed by more than 1, Ambien steet value,100 community responses, Ambien dosage, as well as 200,000+ responses from individuals.
In response, Ambien australia, uk, us, usa, Google created Fiber For Communities, Get Ambien, a site where they can “provide additional resources for anyone interested in ultra high-speed Internet access”.
Small Discoveries - As part of their 25th anniversary, Discovery Channel created a program called My Discovery, Ambien without a prescription, where viewers and users could share tweet-length discoveries at any scale, Ambien for sale, from personal life to the wider world, and then Discovery would show the best of them online and on-air. Ambien For Sale, As Twitter notes, this campaign is interesting because instead of focusing on thousands and thousands of tweets, they chose to highlight a carefully-chosen group of tweets that “surprise, delight, or tell a story”.
Patron Cocktail Lab - Patron Tequila has created the Patron Cocktail Lab application on Facebook, buy Ambien no prescription, where users can create new drinks in response to a challenge that Patron posts each month. Doses Ambien work, Once a drink gets created, Patron will have pro mixologists give ideas and feedback through the Patron Facebook wall, and users can vote on their favorites, Ambien results. Then, Ambien alternatives, at the end of each month, a winning drink will be selected and will become an official, Patron-recognized drink, fast shipping Ambien.
Starbucks Has 10 Million Fans - On the heels of Lady Gaga reaching 10 Million Facebook Fans, Buy Ambien online no prescription, Starbucks has become the first brand to reach the milestone, making Facebook an important channel in their ongoing social media efforts.
Facebook Has 500 Million Users - The rumor that’s been buzzing around the social media world for the last few days is that Facebook is preparing to announce its 500 millionth user, no prescription Ambien online, which would mean that they are adding an average of 100 million new users every five months. Where can i cheapest Ambien online, At this rate, it won’t be long before any campaign that wants to reach a majority of the online audience is either run through Facebook, or risks leaving a large number of people out of the loop, herbal Ambien.
Hulu Serves A Lot Of Ads - According to ComScore, Ambien over the counter, Hulu now serves more than 560 million video ads per month, making them the largest online video ad server, and placing them ahead of even Google, Ambien class, which serves just over 200 million across all of its properties, Ambien treatment, including YouTube.
Moo has posted a few of the recent business card redesigns from their Business Card Project, which was featured in a previous Social Media Digest.
Sony Pictures is the latest to use Twitter’s new Sponsored Trending Topic ad, taking Ambien, with a sponsorship of the hashtag #SocialNetwork for the upcoming film about the founding of Facebook, called The Social Network.
Phentermine For Sale, This week, we look at influential link bait, an engagement database, a Humongo road trip, the death of Facebook Gifts and the growth of Facebook Ads, Wheat Thins jokes and Justin Bieber pranks, social media infographics, Twitter sales, sponsored tweets and movie apps, a human avatar, a day in the life of a YouTube user, and an internet full of Comic Sans.
Fast Company Influence Project - Fast Company has created what could be the most effective link bait campaign ever. (Link Bait = Any content or feature, online Phentermine without a prescription, within a website, Phentermine blogs, which somehow baits viewers to place links to it from other websites. - Wikipedia)
Called the Influence Project, its stated goal is to discover who are the most influential people online, Phentermine forum. In order to prove their influence, Phentermine without prescription, users must create an account, and then get others to sign up through their unique link. The more people that sign up through your link, the more 'influence' you have, and the larger your picture grows, Phentermine For Sale. The person with the most influence at the end of the campaign will be on the cover of an issue of Fast Company, Phentermine interactions, and everyone who participates will appear in a giant spread of all participants. Phentermine coupon, While this sounds like a great idea for all involved (and they’re producing some pretty interesting blog content as part of the campaign) many claim that Fast Company is confusing ego with influence, and noting that the scoring is coincidentally shaped like a pyramid scheme.
Each company gets a unique profile that lists their social media profiles, Ordering Phentermine online, including social networking, collaborative tools, blogs, Phentermine cost, mircoblogs, Get Phentermine, image/video sharing, social bookmarking and more. Phentermine For Sale, They are then ranked based on the number of places they engage consumers, with a higher ranking given to companies with more profiles.
While it's interesting to just dig through this information and see how your favorite brands are engaging their consumers, purchase Phentermine online no prescription, it's also a valuable tool for marketers/advertisers who are looking for examples, No prescription Phentermine online, or want to see what their competitors are up to.
Humongo Nation - Humongo is an ad shop out of Connecticut (formerly Plaid until they were purchased) that takes a yearly trip around the US to meet with clients and companies they admire and celebrate their innovations.
This year, Phentermine steet value, they’ve loaded up their Ford Flex with cameras and mobile wi-fi so that they can live broadcast the whole trip, Real brand Phentermine online, and they’ll be sharing their experience with the world in a number of ways, including a blog to showcase the food they eat along the way.
Last Call For Facebook Gifts - In a somewhat surprising move, Phentermine pharmacy, Facebook has announced that they will be closing down Facebook Gifts to focus more on “improving and enhancing products and features that people use every day, Phentermine brand name, such as Photos, News Feed, Inbox, is Phentermine addictive, games, Phentermine pictures, comments, the ‘Like’ button and the Wall”.
The news is surprising because they were making $1 from each gift, and since each gift is just a single image, each sale was almost pure profit, Phentermine For Sale. Rumor has it that they were selling millions of these gifts each month, Phentermine treatment, and with the forthcoming growth of Facebook Credits that trend was sure to continue, Phentermine schedule, but apparently they have other plans in mind that will give them a better return on their time and investment.
The Role of Advertising on Facebook - Amidst continued controversy about their privacy policies and exactly how much information they shares with advertisers, Facebook has published a blog post about the role of advertising on Facebook, cheap Phentermine, and how advertising works on their network. Online buying Phentermine, In addition to talking about the types of data they share with advertisers (aggregate and anonymous) they try to dive deeper into how advertisers can target you, and why you see the ads that you do.
Wheat Thins - Crunch Is Calling - Wheat Thins is running an online campaign on YouTube called Crunch Is Calling, buy Phentermine from canada, where they track down people who have tweeted about Wheat Thins, Phentermine blogs, and then play a practical joke on them based on their tweet. Phentermine For Sale, One woman tweeted that her life was over since she was out of Wheat Thins, so they dropped a crate full of them onto her driveway. Another said that he air guitars with a Wheat Thin, so they set up an air guitar jam session at his house, Phentermine coupon.
It's a fun campaign, Canada, mexico, india, and best of all, they claim that each of the tweets is genuine, so I'm sure the people who star in each of the spots will be Wheat Thins customers for life, online buy Phentermine without a prescription.
Recently Justin Bieber's people launched a "My World Tour" voting contest that asked Bieber fans to vote on Twitter about which country he should tour next.
Unfortunately for Bieber fans, the people running the contest didn't put a restriction on which countries could be nominated, so the group Anonymous from the notorious internet forum 4chan rigged the contest and nominated North Korea with more than half a million votes, Phentermine For Sale.
No word yet on how they plan on getting out of this one.., Phentermine canada, mexico, india.
10 Beautiful Social Media Infographics - Want to spice up a presentation with a social media infographic. Phentermine interactions, Mashable has put together a list of 10 of the most beautiful infographics, and in addition to being filled with tons of useful information, they look pretty good too, australia, uk, us, usa.
Twitter @EarlyBird - Twitter is going after sites like Woot. Phentermine For Sale, (which was recently purchased by Amazon), Groupon and Gilt by creating an account called @EarlyBird that will share "exclusive offers from Twitter's select advertising partners". Phentermine overnight, Details on the account are still pretty slim, but rumor has it that they're going to do large offers that are limited in quantity, and then send them out early in the morning, Phentermine for sale.
NBA Pays to Promote LeBron James on Twitter - The social media world was buzzing about the announcement of which team LeBron James would play for, Phentermine price, coupon, so the NBA decided to capture some of that excitement by sponsored the "LeBron James" trending topic on Twitter.
Users that clicked on the trending topic were shown a tweet from the NBA Twitter account that promoted Decision 2010, and could retweet the message if they felt that it would be interesting to their followers as well, Phentermine no prescription.
Ironically, the tweet directly below the tweet from the NBA was from Conan O'Brien, so said that "I don’t care where LeBron James ends up… As long as it’s not at 11pm on TBS."
(On a related note, LeBron has officially joined Twitter under the name @KingJames, and within a day of his first official tweet, he had amassed more than 100,000 followers.)
Best Buy Movie Mode - Best Buy has created a new “Movie Mode” app (available for the iPhone, Android, BlackBerry and Windows Mobile) that adds interactive content to your movie watching experience.
The first movie to use the Movie Mode app is Despicable Me, which allows you to translate the words that the Minions are saying during the end credits, as well as unlock exclusive content after the show, Phentermine For Sale.
It’ll be interesting to see how this app is received, since the theaters are usually a cell phone free zone, but if users are engaged by the content and it enhances their movie watching experience, we may have a whole new way to engage movie viewers.
APB’s Human Avatar - All Points Bulletin is an online MMO game that features a customization engine where you can create any character you want and then unleash him on the streets of the game.
To promote the game and its customization engine, APB is creating a human avatar, where fans will decide the haircut, tattoos, piercings and clothing of a real person, and they will then turn that person into a character from the game over the course of three weeks. (Yes; with real tattoos and stuff.)
YouTube – Life In A Day - YouTube has teamed up with Ridley Scott to create life in a day, a global experiment to create a user-generated feature film in a single day. Phentermine For Sale, To participate, just film your life on July 24th. Then, they’ll select the most compelling and distinctive footage and edit it into an experimental documentary film that will premier at the Sundance Film Festival.
Cavaliers Owner Dan Gilbert Loves Comic Sans, Hates LeBron James - When LeBron James announced that he would be leaving the Cleveland Cavaliers to play for Miami, the entire state of Ohio was pretty pissed off, but perhaps none more so than majority owner Dan Gilbert, who wrote a very emotional letter to Cavs fans about the loss and what the team plans to do without King James.
What made news however wasn’t the letter itself, but the font that it was written in: Comic Sans. Almost instantly, the font took center stage, with ‘Comic Sans’ becoming a trending topics on Twitter, and blogs such as TechCrunch jumping in on the action, with a LeBronified Filter that turns every font on the site into Comic Sans.
Just remember, sometimes even the strongest message can get overshadowed by the medium….
Lorazepam For Sale, This week we look at the Giants' new Foursquare account, Coke's promoted Twitter trend results, Ford's Fiesta delivery strategy, Domino's new ad images, Moo's business card project, Chrome's FastBall, Chiquita's sticker design contest, Dos Equis’ scavenger hunt, and the most tagged image on Facebook.
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Coke Shares The Results of Promoted Twitter Trends - Coca-Cola is the second brand to sponsor a trending topic on Twitter, behind Disney/Pixar, discount Lorazepam, Lorazepam gel, ointment, cream, pill, spray, continuous-release, extended-release, and shared the results of the campaign during an interview with The Financial Times. According to Coke, they received 86 million impressions during the promotion, with an engagement rate of 6% on their sponsorship of the #WC2010 hashtag, which was trending during the world cup, Lorazepam For Sale.
Coke said the sponsorship was relatively small compared to their other buys, buy Lorazepam online no prescription, Herbal Lorazepam, but they were pleased with the initial results, which should pave the way for other big name brands to experiment with the technique, Lorazepam from mexico. Lorazepam samples,
Ford Delivers Social Media with the New Focus - When new Fiesta owners pick up their vehicle from the Ford dealer, they will receive a thumb drive that comes pre-loaded with an audio tutorial that explains the Fiesta’s features and how to use them, kjøpe Lorazepam på nett, köpa Lorazepam online. Purchase Lorazepam online, (Which can be played through the Fiesta’s Sync audio system on the way home.)
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The Business Card Project - Moo wants to help small businesses, so they’ve joined together with iStockphoto, FontFont and ColourLovers to give away $250,000 worth of design consultation to help improve the business card designs of 500 companies, Lorazepam For Sale. Buy cheap Lorazepam no rx,
Chrome FastBall – A Race Across The Internet - To promote Chrome’s speed, Google has created Chrome FastBall, where can i buy cheapest Lorazepam online, which is a series of interactive videos that are linked with Internet challenges that users must solve as quickly as possible in order to get the ball across the finish line in record time.
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Chiquita Sticker Design Contest - Chiquita is hosting a Sticker Design Contest, and 18 of the winning designs will see their stickers on Chiquita bananas across the country. Lorazepam For Sale, To enter the contest, users can either download a template and start from scratch, or use the Sticker Studio to combine a number of drag and drop elements into a design of their choosing.
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Dos Equis’ The Most Interesting Cargo Hunt - Dos Equis is sending people on a scavenger hunt to find priceless artifacts that have been lost by the Most Interesting Man. To play, users search for artifacts that have been hidden in various places around the US (usually places where Dos Equis is sold) and write down the 4-character code on the side of the artifact’s crate, which is then entered into the Cargo Hunt website. There is also an online Cargo Hunter’s Map, which functions like an online game that gets played out over the course of a few days, and contains hidden codes that can also be redeemed on the site.
Prizes include the chance to impress the Most Interesting Man, to demonstrate loyalty and friendship, and to merely put another notch of self-accomplishment on your mantel. (As well as a trip to Mexico.)
70,000+ People Tagged In One Facebook Photo - During the Glastonbury Festival in the UK, a huge panoramic photo was taken of the 70,000+ fans in attendance. In partnership with Orange, they created an app called the GlastoTag that uses Facebook Connect to allow users to log in and tag people in the photo, with the goal of becoming the most tagged photo on Facebook. Ever.
Buy Modafinil Without Prescription, This week, we look at Virgin America's influencer targeting, an AR ice cream machine, and Twitter's new records. Modafinil dangers,
Virgin America Offers Free Flights to Twitter Influencers - Virgin America is now flying to Toronto, and as part of their launch, Modafinil dose, Buy no prescription Modafinil online, they teamed up with Klout to identify Twitter influencers in San Francisco and Los Angeles, based on data such as the number of followers and retweets, my Modafinil experience, Purchase Modafinil, and offer them free flights to Toronto for the Launch Event. According to a Klout Blog Post, Modafinil without a prescription, Modafinil australia, uk, us, usa, they want to make it very clear that they are not buying a user's tweets, and users can tell the world that they loved the experience, Modafinil forum, Modafinil alternatives, hated it, or nothing at all, Modafinil schedule. Modafinil price, The only request is that if they do write about their experience, they disclose the fact that they received the flight for free, Modafinil images. Real brand Modafinil online, While influencer sampling has always been an important part of social media outreach, this is the first time that an automatic system has been set up to determine who is influential, Modafinil recreational, Where to buy Modafinil, and should pave the way for more campaigns like this in the future.
Augmented Reality Ice Cream Machine Trades Smiles for Deserts - Customer experience company SapientNitro and ice cream maker Unilever have teamed up to develop what they’re calling the world’s first smile-activated vending machine, Buy Modafinil Without Prescription. To activate the machine, kjøpe Modafinil på nett, köpa Modafinil online, Modafinil class, users stand in front of it, and then the software measures the wideness of their smile using facial recognition, Modafinil online cod. Buy cheap Modafinil no rx, (And if you don't smile, it adds things like mustaches and hats to your face until it coaxes one out of you.) Once it detects a smile, Modafinil from canada, Rx free Modafinil, it snaps a picture, and then asks you to upload that picture to their Facebook Page, Modafinil used for. Purchase Modafinil online, After you've given the smile that the machine so desperately craves, it displays a menu of treats that you can receive in exchange for your participation, buy Modafinil online cod. Modafinil long term, While augmented reality is a technique that many companies have experimented with, this is one of the first examples of bringing the technology out into a public space, buy generic Modafinil, Where can i find Modafinil online, and engaging the everyday consumer in a new and innovative way.
Twitter Sets Tweets Per Second Records - On average, Modafinil mg, Order Modafinil from mexican pharmacy, Twitter sees about 750 Tweets Per Second (TPS), or about 65 million tweets per day, where can i buy Modafinil online. Buy Modafinil online no prescription, However, on certain occasions, online buying Modafinil hcl, Modafinil wiki, those numbers can spike as users rush to share their thoughts on live events, and Twitter struggles to keep up with the rush of traffic, Modafinil no rx. Effects of Modafinil, The World Cup has been a recent source of TPS spikes, and Twitter shared some of the goals that have been the source of the most tweets, including Japan scoring against Cameroon, which generated 2,940 TPS, and Brazil scoring their first goal against North Korea, which generated 2,988 TPS. Neither of those was able to top the current record holder however, as the end of the NBA Championship between the Lakers and the Celtics generated 3,085 TPS.
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Twitter Help Video – Twitter is known for being a difficult service for new users to figure out, purchase Halazepam for sale, Halazepam pics, so to try and combat that problem, they have created a series of videos to explain some of the more nuanced features of the site, buying Halazepam online over the counter. Comprar en línea Halazepam, comprar Halazepam baratos, Twitter Tests Trending Topic Ads – Twitter is testing Promoted Trending Topics, where a company pays to sponsor a topic and keep it in the trending list with their Twitter username attached for as long as the ad stays relevant (as measured by Twitter’s proprietary algorithm), Halazepam description. Cheap Halazepam, Along with Twitter’s Promoted Tweets, this new format highlights how Twitter will continue to monetize various features of its service, herbal Halazepam. Buy Halazepam from canada, Gowalla Gives Away 500 Eye-Fi Cards – Gowalla launched a promotion recently where 500 random people who check-in at a Best Buy store will win a free 4GB Eye-Fi card. While the promotion itself is interesting, what’s new and innovative about the campaign is that for users who don’t win, they’ll still receive a free year’s worth of access to wireless hotspots just for checking-in, so that everyone will walk out the door with something free, Buy Halazepam Without Prescription.
Bravo Testing Foursquare Badge Rewards With Sephora – Bravo has teamed up with Sephora to reward users that have earned the “Real Housewives” badge on Foursquare by giving the first person to visit a Sephora store and show off the badge a $100 Sephora gift card, Halazepam steet value. Halazepam results, The idea is to give real-world rewards to users of the service (an idea that was pioneered by Foursquare rival Gowalla) and provide additional incentives for users to seek out the requirements for earning badgers related to Bravo shows.
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Mayors of Starbucks Get Discounts Through Foursquare – Starbucks is the first company to offer a nationwide special through Foursquare with their mayor rewards, which gives the mayor of each Starbucks (the person who has checked-in the most to each location) a $1 off coupon for their new custom Frappuccinos each time they visit the store.
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Remember that if your agency specializes in developing Twitter accounts and building Facebook pages, then their recommended strategy is most likely going to be to set up a Twitter account and build a Facebook page. However, if your agency is well versed in a full range of tools and techniques, then they’re going to start by studying and understanding the problem, and will find the best tools to solve that problem, rather than starting with a solution and finding a problem to fit it.
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