Google recently added a new feature to their search box called Google Instant, which begins to return search results below the search bar as soon as a user enters the first letter of their search. The question on the minds of many marketers is: What does this mean for SEO?
This week we look at Old Spice raising the bar, Calvin Klein getting uncensored with QR, CNN traveling with Gowalla, Patriots fans helping Vince, Barbie videoing social media, Google giving fiber to communities, Discovery highlighting small discoveries with Twitter, Patron letting customers create cocktails in the Lab, Starbucks getting 10 million fans, Facebook getting 500 million users, and Hulu at the top of the video ad charts.
This week we look at the Giants’ new Foursquare account, Coke’s promoted Twitter trend results, Ford’s Fiesta delivery strategy, Domino’s new ad images, Moo’s business card project, Chrome’s FastBall, Chiquita’s sticker design contest, Dos Equis’ scavenger hunt, and the most tagged image on Facebook.
Continuing the trend of mobile innovation, AdMob announced today that their iPhone OS SDK now natively supports iPad apps with new ad formats, allowing developers to quickly integrate AdMob code and start monetizing their applications across all iPhone OS devices – iPhone, iPod Touch and iPad – with a single unified binary.
This week we look at NBC’s new affinity program, Google’s take on TV, a Gulf Coast oil spill response network, a social media experiment, hidden whiskey, Facebook page restrictions, Farmville’s sale of real crops, a Double Down challenge for charity, open Facebook data, YouTube’s birthday, new deals for Starbucks’ mayors, Hulu’s new ad tailor, an A-Team van you can drive on Google Maps, and an app you can use to find the nearest pizza place.
This week, we look at how much time the average user spends on Facebook each month, a new way to allow multiple users to update one Twitter account, a Twitter influence measurement tool, trends in YouTube videos and the blogs that embed them, location based social networks and the privacy issues that they raise, and the effectiveness of Super Bowl ads at driving online traffic.