This week we look at location based rewards for skiing the North Pole, a site that lets you buy your way to Mayor, a mysterious hashtag based puzzle, and augmented reality game that uses Layar, and a deodorizing adventure.
The Last Degree – 15 year old Parker Liautaud hopes to become the youngest person to ever [...]
This week we look at an interactive fashion catalog that lives inside of a movie, an app developer showcase, a tequila fueled version of American Gladiators, Twitter’s new homepage and description, the benefits of split testing as demonstrated by the homeless, the world’s longest email, and Facebook’s new community pages.
Diesel Video Catalog – As part [...]
This week we look at product check-ins, an interactive video from Stella Artois, a recycled plastic boat that’s sailing the Pacific ocean, location data from SXSW, record breaking videos from Lady Gaga, Zynga branching out into the real world with their social games, clever Twitter accounts, a Gmail CRM tool, sleep patterns of Twitter users, [...]
This week, we look at EA’s massive Dante’s Inferno campaign, The State of The Internet, how digital is now getting more ad dollars than print, what the Fortune 100 are doing with social media, a bus that launched six startups in just two days leading up to SXSW, a blog treasure hunt that’s promoting a [...]
This week, we look at new WOMMA guidelines for social media disclosure, a CMO’s guide to the social landscape, Carl’s Jr.’s new Comfort Place Facebook app, a new way to go on the offensive against location based crime, six tips for running a Facebook promotion, and tips for how to handle a crisis using social [...]
This week, we look at how much time the average user spends on Facebook each month, a new way to allow multiple users to update one Twitter account, a Twitter influence measurement tool, trends in YouTube videos and the blogs that embed them, location based social networks and the privacy issues that they raise, and the effectiveness of Super Bowl ads at driving online traffic.
This week, we look at four examples of companies that are optimizing campaigns for Facebook, a report on trends in trust and what it means for social marketing, a site that ranked Super Bowl ads according to their social popularity, recent partnerships that Foursquare announced and how they might be competing with Yelp, and data about Facebook and Twitter’s users and usage statistics.
This week, we look at a big brand that’s using a small social media platform to build its new microsite, a social media term that has become part of the common vernacular, a new category of social participation, an example of social media as a tool for employee education, and an update on the results of one social gaming company’s campaign to raise money for those effected by the earthquake in Haiti.
This week, we look at how to get the most of your Twitter and Facebook presence, a unique way of integrating social into your trade show booth, a social media RFP template, and one way social gaming is helping to raise money for those effected by the earthquake in Haiti.